Mobile social networks are alive and well in South Africa. MXit, a mobile service, offers instant messaging, online chat rooms, mobile media and other mobile services primarily to South African … [Read more...]
Mobile and New Media Marketing Consulting
Brian Prows
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Creating Mobile Friendly Blogs and Websites that Boost Readership
Mobile Friendly Blogs and Websites in 15 Minutes Yes, that’s right, 10% and your audience loss may be higher. If you haven’t mobilized your blog, your business or personal blog is invisible to billions of people on Earth. Add iPads and other mobile devices and your potential audience melts in cyberspace. No, I’m not [...]
India Mobile Apps Key to Profitability
Podcast: Play in new window The Times of India today published a summary of an eye-opening study by Nokia about India mobile apps. In Novemer, 2010, Nokia segmented the country geographically and asked 501 mobile consumers about India mobile apps preferences on their smartphones. Results show significant differences in various regions of the country. Here’s a summary of the India Mobile Apps study: [...]
Mobile Video Streaming Services for History & Travel
Podcast: Play in new window Mobile video streaming services for home and mobile consumers now dominate the Internet. Some experts estimate that within five years 90% of all Internet content will be video. Over 120 million people in the U.S. make 300 million trips each year to monuments, museums and other popular locations. And mobile phones [...]
How GPS Enables Mobile Location Based Services
Podcast: Play in new window GPS and Mobile Location Based Services Thinking of using mobile GPS to find your friends on your new smartphone? Think again. The global positioning system (GPS) is under strain just as mobile device consumers, the military and businesses are demanding greater accuracy and reliability. GPS also has a direct impact [...]
Mobile Internet Destroys Wireless Carriers
As world economies were healing from the global recessions of 2008-2014, the mobile Internet destroyed global wireless carriers. While the carriers’ imminent death seemingly happened overnight, it took several years as mobile cloud computing, mobile IP, personal satellite communications systems and global Wi-Fi killed them off. But it was the massive growth of the mobile [...]
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