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Mobile Marketing with Michael Becker

September 30, 2009 by Brian Prows Leave a Comment

Michael Becker, a mobile marketing expert and evangelist, is on a mission to explain why mobile is essential for marketing and advertising campaigns. In this second of a two-part podcast interview, … [Read more...]

Filed Under: Mobile Marketing Tagged With: michael becker

Michael Becker on Mobile Marketing

September 26, 2009 by Brian Prows Leave a Comment

Mobile marketing's new era is explained in this second of two podcast interviews with MMA's Michael Becker. A leader in the mobile marketing industry, Michael is head of the North American division of … [Read more...]

Filed Under: Mobile Marketing Tagged With: michael becker, mobile marketing strategies

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Mobile Phone Brand Names: Barrage, Droid, Entice or Escapade?

Mobile Phone Brand Names Years ago when you talked with your friends about cell phones, the conversation went something like this: “So, I see you’ve got an LG VX-9200. My Moto V195 has better voice quality.” Now when you talk about “your mobile”–especially if you’re a smartphone freak, here’s the conversation: “Well, man, I think [...]

Apple iPad Redefines Mobile Advertising for Quattro Wireless

Once again, it was a delight to watch Steve Jobs today, legs crossed, sitting in a comfortable chair, reading the New York Times on his Apple iPad. “It’s amazing!…”It’s unbelievable..It’s great…better than a laptop…holding the Internet in your hands…an incredible experience…it’s a dream to type on…an awesome way to experience your music…it’s so much more [...]

Business Mobile Website Launches – MobileDiscoveries

Business mobile website MobileDiscoveries recently launched. MobileDiscoveries Radio, a new site offering daily articles and audio shows about mobile business ideas that increase revenues and ROI. MobileDiscoveries covers a range of mobile and wireless topics including emerging mobile technologies, mobile marketing, wireless health and mobile commerce. Articles and radio shows focus on important mobile, wireless or [...]

Mobile Media Consumption and Diminishing Utility

Podcast: Play in new window Have you been feeling a bit overwhelmed recently with a feature-rich mobile smartphone? You’re not alone. As media consumption on mobile devices increases, you derive less pleasure. It’s an economics law called diminishing marginal utility. Basically, the law claims that people become more dissatisfied as they consume more of a product [...]

4g Wireless Technology Mobile Phone Guy

Podcast: Play in new window 4G wireless technology networks, launching in the U.S. and elsewhere, will forever change how we communicate with mobile devices, experience multimedia and connect with other mobile users. 4G Wireless Technology Will Change Your Life Imagine a day in the not-too-distant future in a 4G wireless age. You awake to your favorite [...]

Mobile Marketing with Michael Becker

Michael Becker on Mobile Marketing

Brian Prows

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